As a leading marketing service provider to technology organisations, Slipstream has over a decade of B2B telemarketing experience across propositions, markets, and geographical regions. Telemarketing is a vital part of the B2B marketing mix, since it is the only medium that enables true two-way dialogue with target audiences. It is also one of the most flexible direct marketing activities, and is the fastest and most information rich approach to gathering information.
Our B2B telemarketing services include:
B2B telemarketing activities can range from simple propositions such as contact acquisition through to complex propositions around a particular technology or service offering.
Slipstream do not call from scripts, instead taking a process driven approach that is aimed at facilitating a business led dialogue with the target organisations and contacts. Our structured approach is to identify relevant decision makers, understand their current situation, and qualify any potential sales engagement opportunities. Each engagement are captured to enrich knowledge and understanding of where the customer or prospect is in their maturity and buying process for a given proposition.
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